AI automation · Sales automation
AI sales automation, built end-to-end.
Stop stitching together Zapier, Apollo, Clay, and a half-built agent in Lindy. We design and ship the entire sales-automation layer — lead intake to pipeline ops — as owned, trained, integrated infrastructure.
What we build
Lead intake + enrichment agent
Inbound lead → enrichment from Apollo + LinkedIn + your CRM history → ICP scoring → routed to the right AE with a pre-drafted first touch.
Outbound prospecting agent
Target list + ICP definition → agent generates personalized first-touch emails grounded in real prospect research, queues for AE review.
Meeting prep agent
Before every call: account brief, recent activity, prior conversations, talking points — auto-generated and dropped in Slack 15 min before.
Post-meeting CRM update agent
Reads call recording or notes → updates CRM fields, drafts follow-up email, sets next-step task.
Pipeline ops agent
Continuous pipeline review — stale deals, missing data, at-risk forecasts — surfaced to AEs and managers with context.
Default stack
- Claude (reasoning)
- HubSpot / Salesforce / Close (CRM)
- Apollo + LinkedIn Sales Nav (enrichment)
- Gmail / Outlook (email)
- Slack (notifications)
- Custom dashboard for managers
Who this is for
B2B SaaS companies and revenue-led businesses with a defined sales motion who want to cut SDR / AE admin time by 40-60% without rebuilding their CRM.
Questions
Will this replace our SDRs?+
No — it frees them. Our customers use this to scale their existing SDR team's output 2-3x by removing the admin work that consumes most of their day. SDRs do what AI can't: real human conversation.
Do we need to switch CRMs?+
No. We work with whatever CRM you have. Switching CRMs is a 3-6 month project; integrating intelligently with your existing CRM is what we do.
How is this different from Outreach / Salesloft AI features?+
Outreach / Salesloft built AI features on top of their sales engagement product. We build the agent layer that integrates your full revenue stack — CRM, enrichment, calendar, comms — into a single coordinated system. Different shape of product.
Other use cases